Finding better ways to do
business analysis by doing it,
and helping others to do it, too.
Business analysis
Great business analysis helps people and organisations do great things.
Business analysis solves problems, identifies options, analyses solutions, and all sorts of other helpful things.
And yet, explaining what business analysts do is surprisingly hard because the day-to-day depends on the
context! That’s why our BA approach is simple, people-centric, and agile.
We spend a lot of time thinking, talking, and
writing about all things business analysis.
And when inspiration strikes, we publish our musings.
Jimmy Thinks are the result!
There’s an incredible amount of unhelpful nonsense on
the Internet regarding business analysis tools and very little (practical)
guidance on how to actually use them!
We call ourselves Jimmy because it is a word that can be used to mean a tool (a crowbar),
as well as the use of that tool to achieve some end goal (you know, to jimmy
something open).
Business analysis is similar: it is both the tools and methods of the trade, as
well as actually using them, that gets stuff done.
Also it makes us smile. We think that’s pretty important too.
![[A drawing of hands holding spring.]](/images/analyse-connect-do/analyse.png)
![[A drawing of hands shaking hands.]](/images/analyse-connect-do/connect.png)
![[A drawing of hands high-fiving.]](/images/analyse-connect-do/do.png)
